Website Pricing Advice

A quality Website is user friendly, has great functionality and is search engine friendly.

There are a wide range of service providers, more experienced and “in-demand” providers may charge premium prices, while beginners may work very cheap but lack experience. Different skill sets demand different pay scales. If you choose the lowest price possible you will probably not get a quality Website.

A basic guide for about 10 hours of work is:

Student: $100 – $200 ($10-$20/hour)
Freelancer: $200 – $1000 ($20-$100/hour)
Expert Consultant: (McKinley Media Group) $500 – $2000 ($50-$200/hour)
Company: $700 – $2500 ($70-$250/hour)

Recommended project budget:

Logo Design: $150 – $750
T-shirt design: $101 – $500
3-fold Brochure: $501 – $2000
Simple Website: $501 – $3,500
Complex Website: $1,500 – $25,000
Myspace like site: $5,001 – $30,000
Custom Applications: $10,001 – $100,000

Common hourly rates:

Student/Offshore: $10-$30/hour
Freelancer: $35-$100/hour
Expert Consultant:(McKinley Media Group) $50-$200/hour
Company: $75-$150/hour

Sterling Mckinley

Sterling Mckinley is a sought after Online Marketing Specialist, Columnist, Speaker.
Sterling helps businesses & organizations better understand & use the Internet to increase sales.

He focuses on online marketing strategies including pay per click, search engine optimization, social media, website design and mobile marketing.

Sterling has also conducted marketing workshops for the SBA, Washington DC Chapter of SCORE, NAB Education Foundation, The Maryland Small Business Development Center, various corporations & universities. He also blogs for several websites and is a contributor for the Baltimore Business Journal.

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