The Government Goes Mobile: CITIZEN ENGAGEMENT ON THE GO

Mobile technology is changing the way people find and use information and services. How does government interact with the public in this anytime, anywhere world?

This Making Mobile Gov Project is helping agencies work together to make a more open, innovative government to meet 21st century citizen expectations.

Recently I attended Mobile Monday Washington DC “Women and Philanthropy:  Mobile For Good Works” sponsored by Arent Fox LLP and Jump Market Strategies.

It was a really informative event, speakers inculded:

  • US Department of State, Senior Advisor for Women and Technology (former Google executive), Ann Mei Chang
  • General Services Administration (GSA), Director of Mobile, Gwynne Kostin
  • USAID; Bureau of Global Health, Senior Advisor for Private Sector Partnerships, Sandhya Rao
  • Co-Founder/Founder –  SES, Europe Online, Teleport Europe, VATM and GTWN, Candace Johnson
Points that stood out to me:
  1. The government is opening up data to private developers; API’s
  2. Changing the mindset of government is hard when it comes to mobile
  3. Moving past PDF’s and really start sharing information
  4. With a Smartphone “You got the whole world in your hands”
  5. The next generation is mobile
  6. Mobile is just starting out
  7. Think big or Worldwide

Sterling Mckinley

Sterling Mckinley is a sought after Online Marketing Specialist, Columnist, Speaker.
Sterling helps businesses & organizations better understand & use the Internet to increase sales.

He focuses on online marketing strategies including pay per click, search engine optimization, social media, website design and mobile marketing.

Sterling has also conducted marketing workshops for the SBA, Washington DC Chapter of SCORE, NAB Education Foundation, The Maryland Small Business Development Center, various corporations & universities. He also blogs for several websites and is a contributor for the Baltimore Business Journal.

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