4 Reasons to Start a Video Marketing Campaign

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We all recognize the power and popularity of video on the internet these days, yet not all businesses are leveraging this avenue to direct traffic to their websites and connect with their audience at a greater level. Here are 4 reasons why you should be using video to generate web traffic and new business leads.

1. Quick and simple – With many computers featuring built-in cameras, shooting and uploading video can be easier than typing and editing articles.

2. Cost effective part of your overall strategy – If your computer is not already equipped with a video camera, inexpensive video recorders such as the Flip video camera are inexpensive and efficient ways to capture video, and simple editing tasks can be accomplished on virtually any PC or Mac.

3. Video sites attract tons of traffic. Video-oriented sites tend to attract a significant amount of traffic. For example, YouTube’s traffic is ranked #3 in the U.S. and #4 worldwide.

Sterling Mckinley

Sterling Mckinley is a sought after Online Marketing Specialist, Columnist, Speaker.
Sterling helps businesses & organizations better understand & use the Internet to increase sales.

He focuses on online marketing strategies including pay per click, search engine optimization, social media, website design and mobile marketing.

Sterling has also conducted marketing workshops for the SBA, Washington DC Chapter of SCORE, NAB Education Foundation, The Maryland Small Business Development Center, various corporations & universities. He also blogs for several websites and is a contributor for the Baltimore Business Journal.

Follow him on Goggle Plus : https://plus.google.com/+SterlingMcKinley


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